Chiropractors often think their biggest problem is new patients. “I just need to get more referrals.” “I just need to figure out how to do facebook ads.” I hear statements like that more than I can even count. But is that the real problem or do chiropractors have a more serious underlying problem?

In this episode, I talk about the importance of a solid foundation if you want to build the practice of your dreams. I also discuss a few of the common foundational things that chiropractors overlook and why. Enjoy!

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Jerry Kennedy
Jerry Kennedy

Jerry Kennedy is a chiropractor, podcast host, and founder of, a community where people-centered chiropractors can connect and grow.