Most of your future patients will visit your website before they ever come in for their first appointment. Some of them may have found you through a referral, but others will find you from a generic “chiropractor” search…or will they?

In this episode, I talk about the importance of improving the findability of your website. I discuss the most important term to rank well for and which ones are not very important. I also talk about how and when to optimize for specific conditions. Enjoy!

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Jerry Kennedy
Jerry Kennedy

Jerry Kennedy is a chiropractor, podcast host, and founder of, a community where people-centered chiropractors can connect and grow.