Today I have a conversation with Kaye Putnam about branding. This is such a great topic for chiropractors because so many chiropractors are copying each other. They look the same. They say the same things. Then they wonder why people treat them like a commodity. It’s because they are!
In this episode, we talk about the importance of identifying your brand and communicating it effectively. We discuss why quality is a better starting point than quantity. We talk about ways to identify your branding type and Kaye’s branding quiz. Enjoy!
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